Ultrastudios

Event, identity and video

Turbo

A night of art, music and engines inside a car showroom: the cars on one side, the works on the other, the music in between.

Where
SecondLife Auto, San Giovanni Teatino
When
6 January 2024, 7 pm to 3 am
With
Riviera Dancing, DJ · Feluma Bistrot
Work
Concept, visual identity, video teasers, exhibition in the Glass Room
A grey car with its door open and a soft silver sculpture spilling out to the floor

The project

The soft metal of the works against the hard metal of the cars.

For one night Turbo turned the SecondLife Auto showroom into a stage: fine cars, an eight-hour DJ set, food and drinks by Feluma Bistrot. Ultrastudios built the event with the Riviera Dancing collective, from the idea to the communication.

A padded silver sculpture resting on a car seat, in blue light
The steering wheel and cabin in blue light, with the silver sculpture behind

The Glass Room

In the Glass Room, the showroom's glazed hall, works by Gioia Di Girolamo: padded silver sculptures that spill out of the cabins and rest on the bonnets as if they had grown there.

In the dark, the silver sculpture resting on the bonnet above the lit headlamp

Image and video

The logo is drawn in 3D: chrome, iridescent letters, like lettering on a car body. From it came the social media posters and a series of vertical video teasers, released in the weeks before the night.

DJ set: Dsastro, Jak Johnson b2b A Gang of Three, Gianluca De Tiberis, Luca Faieta, Cichella.

Vertical Turbo poster: the violet logo above the steering wheel in blue light, with dates and DJ names
The Turbo logo in violet chrome letters on black
The open door in half-light, with the red glow of the cabin
The silver sculpture leaning out of the open door

For an idea that asks not to stay alone, the first step is an email.

Write to us

gioia@ultrastudios.it
Instagram

Where we are

Via Raiale 161
65128 Pescara

Programme

Exhibitions, residencies and talks.
The programme

The space

Space for photography and filming
Rates (PDF, Italian)

Ultrastudios APS · via Raiale 161, 65128 Pescara, Italy · Tax code 91147480684 · ULTRA*STUDIOS di Gioia Di Girolamo · VAT IT02405270683 · Privacy

Since 2012. Since 2026, also a studio.

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